MG Hector Still Tops Segment Sales Despite Drop In November

December 13 2019
  • Entire segment’s month-on-month sales dropped by nearly 21 per cent.

  • Hector still selling more than three times as many units as the nearest rival.

  • Harrier’s month-on-month figures dropped by nearly 40 per cent, still behind XUV500.

  • The Jeep Compass’ month-on-month sales dropped by over 25 per cent.

  • Hexa sales almost halved.

The sales figures of November 2019 were expected to drop as compared to the Diwali sales in the previous month -- even in the popular mid-size SUV segment. MG Hector was the only one in its segment to reach four-digital sales, with even the Harrier taking a dive. Here’s how every model performed in November:

 November 2019
October 2019
MoM Growth
Market share current(%)
Market share (% last year)
YoY mkt share (%)
Average sales (6 months)
MG Hector
3239
3536
-8.39
55.79
0
55.79
1612
Mahindra XUV500
981
1378
-28.8
16.89
37.29
-20.4
1151
Tata Harrier
762
1258
-39.42
13.12
0
13.12
1095
Jeep Compass
638
854
-25.29
10.99
42.06
-31.07
723
Tata Hexa
126
229
-44.97
2.17
17.6
-15.43
205
Hyundai Tucson
59
83
-28.91
1.01
3.03
-2.02
67
Total
5805
7338
-20.89
99.97
   

Takeaways

MG Hector: MG Motor retains the throne in the mid-size SUV segment with the Hector. Over 3,200 units were shipped in November but it suffered a drop of over 8 per cent in terms of MoM sales. It has more than 55 per cent of the current segment market share.

Mahindra XUV500: Mahindra’s XUV500 is still the second best-selling model in the segment in November 2019 but its numbers have dropped to under 1,000 units. The XUV500 also suffered a MoM drop of almost 29 per cent.

Tata Harrier: The Tata Harrier registered a drop of nearly 40 per cent in MoM figures in November. It is the third best-seller in the segment, not far ahead of the Compass SUV.

Jeep Compass: The Compass suffered a 25 per cent month-on-month drop in sales but still shipped over 600 units in November 2019. This time last year, the Jeep enjoyed a market share of over 42 per cent but with the entry of new rivals, it’s current market share has been cut down to 11 per cent.

Tata Hexa: The Hexa’s figures nearly halved in November 2019 as compared to October 2019 with only 126 units shipped.

Hyundai Tucson: The top Hyundai model available in India continues to register low numbers and the month-on-month figures dropped by another 29 per cent. The Tucson has only 1 per cent of the segment’s market share.


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